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When you are handing out hundreds of stickers at an event, kitting products, or supplying a retail account, individual cut stickers stop making sense. Sticker rolls let you order one design in volume, kiss-cut on a backing liner and wound onto a core, so you can peel and apply them one after another…
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When you are handing out hundreds of stickers at an event, kitting products, or supplying a retail account, individual cut stickers stop making sense. Sticker rolls let you order one design in volume, kiss-cut on a backing liner and wound onto a core, so you can peel and apply them one after another without sorting through loose pieces. This collection covers rolls for giveaways, packaging seals, product labeling, and resale. Each roll is printed on vinyl, priced per unit so your cost drops as quantity rises, and simple to reorder when you run low. If you buy stickers by the hundred or thousand, start here.
This collection includes single-design rolls in standard shapes like circles, squares, ovals and rectangles, plus custom die-cut shapes on volume orders. Most buyers fall into a few groups: small businesses adding a logo sticker to every outgoing package, event organizers producing handouts for festivals and races, breweries and coffee roasters labeling cans and bags, and resellers who break rolls down into smaller packs. Rolls are wound on 3-inch cores, which fit most tabletop label applicators if you are machine-applying. If you need multiple designs on one order, look at Sticker Sheets instead. For mixed assortments under 500 total, our 100 Pack Stickers and 500 Pack Stickers collections are a better fit.
Rolls are printed on vinyl, and the right grade depends on where the sticker ends up. Calendered vinyl is the workhorse for indoor use, handouts and short-term outdoor exposure, typically rated around 3 to 5 years outdoors. Cast vinyl conforms better to curved surfaces and holds up longer on vehicles and equipment. For high-wear applications, a gloss laminate over the print adds scratch protection and stands up to sunlight; matte laminate reduces glare under store lighting. Static cling vinyl works well for temporary window graphics, and clear vinyl suits designs meant to blend with glass or other surfaces. Most rolls ship with a standard paper liner; if you are wet-applying or working with large decals, ask about air-release liners, which let trapped air escape instead of bubbling.
Common roll sizes run from 1.5 inch circles for jar lids and envelope seals up to 6 inch designs for cooler lids and vehicle windows. A few reference points: a 2 inch circle fits a craft beer can tab area or a lip balm tube, 3 inch circles work well on coffee bags and shipping boxes, and 4 to 5 inch designs suit laptops, water bottles and car windows. For placement on bottles and cylinders, keep the sticker height under about one third of the container's circumference so it wraps without wrinkling; a 2 inch tall sticker on a standard 12 oz can usually clears this. Rectangles in 2 x 3.5 inch and 3 x 4 inch are popular for product labels. Measure the flat or gently curved zone on your surface before ordering, and leave at least 0.25 inch of margin from edges and seams.
Step 1: Clean the surface with isopropyl alcohol and let it dry fully. Soap residue and dust cause edge lift.
Store unused rolls flat or upright in a cool, dry space away from direct sunlight. Liner and adhesive hold up well for a year or more stored properly.
Work through these questions before you order:
Roll counts depend on sticker size because larger stickers take more liner length. A 2 inch circle roll might hold several hundred stickers, while a 5 inch design holds fewer per roll. Each product page lists the exact count and price per sticker. If you need a count that is not listed, contact us for a custom roll quote.
Yes. Custom die-cut shapes are available on volume roll orders. You supply the artwork and we cut a die to match your outline. Custom dies add a setup step on the first run, but repeat runs reuse the same die, which keeps reorder pricing lower. Minimum quantities for custom shapes are higher than standard shapes.
Yes. Roll pricing is structured per sticker, so larger runs cost less per unit. The main savings come from setup and printing efficiency at volume. Each product page shows the price breaks at different quantities so you can compare the per-unit cost before committing to a run size.
No, each roll is a single design because the die and print setup run one artwork at a time. If you need multiple designs in one order, Sticker Sheets let us nest several designs on a single sheet. Alternatively, order separate rolls per design, which also makes tracking usage per design easier.
Standard-shape rolls typically ship faster because no custom die is needed. Custom die-cut rolls add time for die making before printing. US orders ship domestically, and turnaround estimates are listed on each product page and confirmed at checkout. Repeat runs of artwork we have on file usually move faster than first runs.
Calendered vinyl holds up for several years outdoors and handles gentle hand washing. For vehicles, cast vinyl with laminate is the better choice because it resists car washes and sun exposure longer. Avoid pressure washing directly on any sticker, and wait 24 to 48 hours after application before the first wash.
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